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The agri-food excellence of Tenerife is exhibited in Madrid with wines, cheeses and kilometer zero products as the main protagonists of the contest
Tenerife has reinforced its position as a reference for agri-food quality in the national market with its participation in the XXXIX edition of the Gourmets Salon, which is held at IFEMA Madrid until 16 of April. The island attends this professional event with an agenda focused on the promotion of its local products and the projection of the excellence of its primary sector to professionals., distributors and prescribers from all over the country.
The Tenerife delegation, headed by the Councilor of the Primary Sector of the Cabildo, Valentín González, During the fair, it has promoted various tastings and dissemination actions aimed at strengthening the image of island agri-food quality in the national market.. In collaboration with the Government of the Canary Islands, through the Canarian Institute of Agri-Food Quality, Tenerife has placed at the center of its proposal a tasting space in which kilometer zero products and, prominently, the island's wines become the main protagonists.
Valentín González has defended the presence of Tenerife in the event as a strategic action that transcends commercial matters.. As pointed out, Participation in the Gourmets Show also represents recognition of the work of farmers, ranchers and winegrowers, whose work sustains a good part of the productive and gastronomic identity of the island.
The counselor has also insisted on the weight that agri-food has within the island development model.. In this sense, has linked the promotion of local products with values such as the landscape, tradition and identity, emphasizing that each artisanal cheese or each wine protected by the Tenerife designations of origin also functions as a letter of presentation of the territory.
The Cabildo's strategy is based on the idea that gastronomy has established itself as an effective tool to promote the primary sector in national forums., while contributing to strengthening the Tenerife brand as a sustainable destination, diverse and associated with high added value experiences. This line of work is part of the Tenerife Gastronomy Master Plan, conceived as a roadmap for the valorization of local products and the development of the different agri-food subsectors.
During the four days of the show, The planned program will allow the professional public to discover the versatility of Tenerife's pantry through guided tastings and tastings.. The proposal ranges from unique honeys and renowned cheeses to wines made with ancestral varieties., a combination with which the island seeks to project authenticity, diversity and excellence.
With this initiative, The Cabildo of Tenerife reaffirms its commitment to promoting the primary sector in national and international scenarios., with the aim that the work of local producers finds visibility and opportunities in the most demanding markets.
